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The reality of the L’Eroica experience far exceeded the dream. To start there was Lecchi in Chianti, a village that one can only imagine being part of a dream. Hospitable, ideally positioned and filled with friendly residents and visitors alike.

Having my family there was a great treat and I can only hope that the favor was returned. Most nights, we came together for the evening meal and the laughter and boisterous conversation was non-stop.

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Then, there was Joao and his troop of former pro cycling colleagues and clients, living their own dreams on the roads of Chianti. An article in Bicycling magazine describes Joao’s approach to hosting cycling enthusiasts as the best ride on earth and it’s easy to see why.

Nothing matched the ride, not even the “favor” I did of delivering the commemorative Brooks B-17 saddle to ride director Giancarlo Brocci.

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I plan to write a bit more, both here and for Brooks England for their blog. Stay tuned.

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Arrived in Piazza Ricasoli at 2:45. Just a bit less than seven hours of riding. The rest of the time was spent eating and drinking. More later.

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From the midlands to the U.S. back to England and on to Gaiole in Chianti by way of Lecchi in Chianti, I delivered this Brooks saddle to Giancarlo, dirretore of L’Eroica today.

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If you plan to ride L’Eroica, this is part of the training.

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The Moseman took its last ride stateside for a few weeks. Next stop: Lecchi in Chianti.

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For a slightly different take on the ride, take a look at Brooks England video from 2009. Among my obsessions, the traditional leather saddle is high on the list. So much so that I initiated a Facebook group page two years ago with content about the iconic leather saddle. Naturally, I ride one and have had a great time exploring the various connections between the saddle and bike culture. It’s a natural that Brooks would be a L’Eroica sponsor.

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Update: Might as well see episodes 1 and 2, also.

Several video links have been making their way around the interwebs lately. The one posted here earlier by Edouard Sepulchre captures not just the “race,” but the spirit and culture that L’Eroica shares with Tuscany and what it also brings to Tuscany. The video below is by the one of the primary sponsors, Le Coq Sportif.

I have considered taking a video camera with me to Italy, but I’m pretty sure that nothing will beat the videos posted here today and earlier.

L’Eroica report / DAY 1 / Gaiole In Chianti – The Village gets ready from Le Coq Sportif on Vimeo.

L’Eroica report / DAY 1 / Gaiole In Chianti – The Village gets ready

Vivez l’expérience L’Eroica
Du 1er au 3 octobre 2010
En live sur lecoqsportif.com/eroica
——————————–
Experience L’Eroica
From October 1st to 3rd 2010
Live on lecoqsportif.com/eroica

Video: Bastien Lattanzio
Music: Candy Clash

L’Eroica report / DAY 2 / Flea Market & Bikes distribution from Le Coq Sportif on Vimeo.

L’Eroica report / DAY 2 / Flea Market & Bikes distribution

Vivez l’expérience L’Eroica
Du 1er au 3 octobre 2010
En live sur lecoqsportif.com/eroica
——————————–
Experience L’Eroica
From October 1st to 3rd 2010
Live on lecoqsportif.com/eroica

Video: Bastien Lattanzio
Music: Candy Clash

L’Eroica report / DAY 3 / The Race from Le Coq Sportif on Vimeo.

L’Eroica report / DAY 3 / The Race

Vivez l’expérience L’Eroica

Du 1er au 3 octobre 2010

En live sur lecoqsportif.com/eroica

——————————–

Experience L’Eroica

From October 1st to 3rd 2010

Live on lecoqsportif.com/eroica
Video: Bastien Lattanzio

Music: Fortune – Nothing

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